KRAZY8CASE STUDY • Ochre & Timber Specialty Roasters
Hospitality & Culinary
Where Coffee Becomes An Architectural Ritual
A slow-morning artisanal micro-roastery and craft kitchen digital flagship with daily-calibrated brew sheets, direct trade single origins, table reservation flows, and sourdough viennoiserie dossiers.
CLIENTOchre & Timber Specialty Roasters
TIMELINE / YEAR2026
LOCATIONFitzroy & Omotesando
LIVE TRANSMISSIONVISIT SITE
DISCIPLINES:Creative DirectionDigital Menu ExperienceTable Reservation FlowMicro-Interactions
ENGINEERED WITH:Next.jsTypeScriptTailwind CSSGSAPFramer Motion
PRIMARY VIEWPORT
STAGE 01THE
THE
BRIEF
Ochre & Timber Specialty Roasters needed an unmistakable digital presence that commands immediate market authority, eliminates friction for inbound inquiries, and creates a visceral emotional connection with high-intent audiences.
STAGE 02THE
THE
APPROACH
We dismantled conventional category clichés to architect a bespoke experience centered around editorial typography, intentional whitespace, and smooth hardware-accelerated interactions.
Creative Direction
Digital Menu Experience
Table Reservation Flow
Micro-Interactions
STAGE 03THE
THE
RESULT
A digital artifact that sets a new aesthetic benchmark in Hospitality & Culinary, driving measurable commercial impact from day one.
Quality88.5+ SCA Avg
Sourcing100% Direct Trade
Fermentation72h Wild Yeast
SELECTED FRAMES • GALLERY
01 ARCHIVAL ASSETSEXHIBIT 01